The Coffee Club Thailand, a brand affiliated with Minor food, has won the 2022 Best International Marketing Campaign award at the 2022 TCC Global Convention. This award ceremony recognizes and celebrates the success of the team and franchise business operators in difficult times, such as the COVID situation.

The award ceremony was conducted on the 18th of October. Mr. Anhul Chauhan, Chief Executive Officer of Minor Food and Ms. Nongchanok Stananonth, General Manager of The Coffee Club Thailand, received the “Best International Marketing Campaign” award. This prize strengthens our focus to create effective, innovative and outstanding marketing campaigns that continue to deliver the best customer experience despite the uncertainty of the last couple of years. Furthermore, it also echoes Minor’s core value around innovation and our Drive culture to always look for new opportunities to innovate and deliver the best customer experience.

As part of the ceremony, the TCC International Barista Championships were also held as one of many events that night. The aim was to find the greatest baristas of The Coffee Club from around the world to produce the best coffee blends.